New Ubertor Website Design

New Ubertor Website Design We just finished designing Team Hamre’s website. They came to us with a cluttered site with a narrow template. We customized their site using the Ubertor Platform. Click here to launch the project My team at Limelight Marketing specializes in Real Estate Marketing, branding and website design. We are experienced in…

Marketing Properties and Real Estate to Mainland China Buyers

Please excuse this self-promotion if you’re not a Realtor. I am excited about this new marketing idea and want my subscribers and readers alike to know about it. Back to normal marketing posts after this. New Ubertor Website and Marketing Concept – Show China Your Listings Attention all Realtors! Do you have a listing that…

QR Codes – Rising Star or Yesterday’s Gimmick?

Are you familiar with QR codes? The weird images that look like a maze like the one to the right? If you have a Smartphone and you have a QR Reader on it you can scan or take a picture of this code and it will take your Smartphone browser right to my website. I…

Men and Women Buy Homes Differently? Venus and Mars again?

A recent survey of 1,000 individuals to discover how much men and women differ in the home-buying process by Coldwell Banker Real Estate LLC produced some expected results for marketers. Men and women make purchase decisions differently. Communications Research (ICR) were commissioned to  ask the following  questions such: “How long did it take for you…

So How Do People Really Search For a Home on the Internet?

I am always amazed at the assumptions web developers make about the average internet user. When I am surfing web sites that have been designed by a “professional” more often than not I get the feeling that the site has been developed above the ability of the average user.  In particular I rarely find a…

Realtor Magazine Handouts for Customers

Realtor Magazine, the “Business Tool for Real Estate Professionals” has a complete list of handouts that are available to Realtors to customize and add to their website. Get Ready for Homeownership 10 Ways to Prepare for Homeownership 5 Common First-Time Home Buyer Mistakes Why You Should Work With a REALTOR® Questions to Ask When Choosing…

International Home Buyers – Who, what where?

NAR’s 2007 Profile of International Home Buying Activity shows that a quarter of REALTORS® report more international business in 2006 than five years ago. Nearly one in five respondents sold a home to an international client in the past year, and one-third say they believe foreign retirees are an increasingly important market in the United…

Wondering How Much That Flat Sold For in England?

There is a new service in the UK called NetHousePrices that offers a free public service that provides access to UK house prices in England, Scotland and Wales, as recorded by the Land Registry (since April 2000) and the Registers of Scotland (since May 2000). I am not aware of any service like this in…

Advertising Headlines for Home Ads

Writing copy for home ads can be one of the most difficult aspects of marketing a home and finding the right headline is critical to capture the attention of the target market you are trying to reach. Here are a few to get you going on the right track: LANDSCAPING Right out of Better Homes…

Even More Expensive House in the U.S.

On July 3rd I wrote about the most expensive house for sale in the U.S. only to wake up today and find out I am out of date and $30 million dollars low. Now a Beverly Hills mansion that once belonged to publishing magnate William Randolph Hearst is on the market for $165 million. It…

Trends in the Luxury Home Market

The Luxury Home Council recently released the The 2007 Membership Survey of Luxury Housing Market Trends* While the survey is excellent and the information useful I thought I might uncover a few secrets here that might change the way I recommend marketing to high end clients, but there were really no surprises. If you only…

Guess How Many Houses Are Sold Each Year in Canada?

Between 2004 and 2006 an average of 476,063* homes changed hands annually through the Multiple Listing Service® of real estate Boards across Canada. According to the Economic Impact of MLS Home Sales in Canada commissioned by the Canadian Real Estate Association (CREA) and conducted by Altus Clayton- Division of Altus Group Limited for release June…